View Looking at Papua New Guinea’s Linguistic Library

Looking at Papua New Guinea’s Linguistic Library

Considering the vast array of knowledge we’ve amassed as a species over the past couple of centuries, it says something about Papua New Guinea that there are still large parts of this Pacific nation that remain undiscovered. Let that sink in: in a world of Google Maps, drones and Pokémon GO, we still don’t know…


View Beijing Looks To Solve Sign Translation Mistakes

Beijing Looks To Solve Sign Translation Mistakes

China is well known for its often-hilarious signage translation mistakes, and Beijing is looking to correct these problems as the country becomes more and more popular with tourists from around the world. The Chinese capital has launched a correction campaign to clear up confusion surrounding a number of its signs in an attempt to make…


View 3 Steps In Creating A Multilingual Social Campaign

3 Steps In Creating A Multilingual Social Campaign

Social media is huge – fact. It provides a fast and effective way to get your brand’s voice out there. Currently, an estimated 2.62 billion use social platforms and this is predicted to rise to 3.02 billion by 2021. So, how do you ensure, when you’re operating in multiple countries, that your message is as…


View 5 Mistranslations To Make You Smile

5 Mistranslations To Make You Smile

It shouldn’t go wrong, ever. But when it does, it seems to go spectacularly wrong for brands of all industries and sizes. We’d recommend that you sit back, relax and enjoy this linguistic guilty pleasure. 1. What are you giving a manicure to – a T-Rex?                  …


View Business Etiquette in China

Business Etiquette in China

With a population of over one billion people and a leading global economy in manufacturing, China is one of the largest trading organisations in the World. The Introduction Dressing for a business meeting is always a formal affair. Clothes should be conservative and the colour scheme subtle for the occasion. Revealing attire and high heels…


View Business Etiquette in South Korea

Business Etiquette in South Korea

  It can be difficult to appreciate the fine line in cultural awareness and the need to follow a guide to Business Etiquette in South Korea. First Impressions When attending an introduction with a Korean business team, appearances must be professional and dark coloured attire is generally appropriate for the occasion. Similar to other Asian…


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